Branding

Author Photo

Your author photo is often overlooked but super important — it's a chance to connect with readers and show the person behind the words.

What the Hell is an Author Brand?

An author's "brand" is the overarching identity readers see. Here are my thoughts on building a personal brand — being yourself, consistently.

Promotion as an Aspiring Author

Self-promotion is hard to write about and even harder to act on in healthy ways. Here is what I have learned about putting yourself and your work out there as an indie author.

Engaging on TwiXtter

It's tempting to build your network as fast as possible and become an overnight influencer. But the real reasons to build your author network on Twitter/X have almost nothing to do with sales.

Your Author Bio

In the vast realm of publishing, where your words are your brand, your author bio is your offer of friendship. It's the window through which readers glimpse the person behind the prose.

Podcast Guest Appearances

Have you ever dreamed of amplifying your book's readership? Consider stepping into the realm of podcasting. Here are tips and resources for guest-starring on podcasts to engage new and existing fans.

Author Page Design Tips

Let's talk about how to design your author page to highlight your talents. Believe it or not, bad aesthetic choices turn people away faster than bad content. So let's dive in.

Author Page on Wix

A quick walkthrough of creating your own author webpage using Wix — the easiest site builder I've found (no affiliation). This isn't an exhaustive guide, but it'll get you to a quick site.

Creating an Author Page

Greetings, fellow wordsmiths and sentence scribblers. Today we journey into the realm of creating a professional author website — a daunting prospect for most, but fun if you go in with creativity and experimentation in mind.